Examples / Email
An unclear request
The client needs an updated delivery date. Internal confirmation is required by Thursday, 4 PM — that deadline was already known in the team.
ILLUSTRATIVE EXAMPLENO CLIENT DATA
Say It Clearly — with Sapna
Before, after — and why.
ILLUSTRATIVE EXAMPLE
“Please confirm the revised delivery date by Thursday, 4 PM, so we can update the client.”
NO CLAIMED CLIENT RESULTSBefore
“Please check this and update ASAP.”
After
“Please confirm the revised delivery date by Thursday, 4 PM, so we can update the client.”
Reason for the change
Action, deadline and reason became clear. The deadline was available in the context — the rewrite did not invent it.
Reader → Purpose → Facts → Structure → Next step
Steps you can reuse.
- Name the reader and what they must do
- State the action once, without hedging
- Add the deadline that already exists
- Give the reason in one clause
TEMPLATE Action-focused email template